Mastercard has introduced its 𝐂𝐫𝐲𝐩𝐭𝐨 𝐂𝐫𝐞𝐝𝐞𝐧𝐭𝐢𝐚𝐥 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧 to the UAE and Kazakhstan, marking its entry into the EEMEA region. The system simplifies cryptocurrency transactions by allowing users to send and receive funds through easy-to-use aliases instead of complex blockchain addresses. It also verifies wallet compatibility before transactions, minimizing risks of failure or loss.

Launched in partnership with 𝐀𝐓𝐀𝐈𝐗 𝐄𝐮𝐫𝐚𝐬𝐢𝐚, 𝐈𝐧𝐭𝐞𝐛𝐢𝐱, 𝐂𝐨𝐢𝐧𝐌𝐄𝐍𝐀, 𝐚𝐧𝐝 𝐅𝐮𝐳𝐞, the solution ensures compliance with global regulatory frameworks, including the Travel Rule, which combats money laundering and fraud in digital asset transactions.

During the pilot phase, Crypto Credential focuses on peer-to-peer transfers, with plans to expand into NFTs, ticketing, and other payment solutions. This launch extends Mastercard’s crypto initiatives already active in North America, Europe, Latin America, and Asia Pacific.